Terms & Conditions for Smplifi
Last Updated: 12/03/2025
Introduction
Welcome to Smplifi ("we," "us," or "our"). These Terms and Conditions govern your use of our website located at https://smplifi.com (the "Website") and our services.
By accessing or using the Website and our services, you agree to be bound by these Terms and Conditions. If you do not agree with any part of these terms, you may not use our Website or services.
1. Use of Services
1.1 Eligibility
You must be at least 18 years old to use our services. By using our services, you represent and warrant that you are at least 18 years old and have the legal capacity to enter into these terms.
1.2 Account Registration
To access certain features of our services, you may need to register for an account. You agree to provide accurate, current, and complete information during the registration process and to update such information to keep it accurate, current, and complete.
1.3 Account Security
You are responsible for maintaining the confidentiality of your account credentials and for all activities that occur under your account. You agree to notify us immediately of any unauthorized use of your account.
2. Service Description
Our services provide AI-powered customer support automation through WhatsApp Business integration.
3. User Conduct
While using our services, you agree not to:
- Violate any applicable laws or regulations
- Infringe on the rights of others
- Upload or transmit viruses or malicious code
- Attempt to gain unauthorized access to our systems
- Use our services for any illegal or unauthorized purpose
- Use our platform in violation of WhatsApp Business policies (https://business.whatsapp.com/policy)
- Use information collected through our platform for marketing purposes outside the 24 hour window of contact
Our chatbot systems only function when a user initiates contact first and within WhatsApp's 24-hour messaging window. All agent interactions, whether automated or human, must comply with WhatsApp's policies. Our systems are configured to block prohibited topics as determined by WhatsApp's policies. Accounts that violate these terms will be terminated.
4. Data Collection & Privacy
4.1 Information We Collect
We collect and process the following information:
- Business information: including business name, phone number, and account details
- User information: including names and phone numbers of end users who interact with your business through our platform
- Message analytics: we analyze message content and interactions to improve our services
All analytics data is collected and analyzed in aggregate rather than individually, allowing us to identify patterns and trends without compromising individual privacy.
4.2 How We Use Your Data
We use collected data for the following purposes:
- To provide and maintain our services
- To improve and optimize our platform
- To analyze usage patterns and improve user experience
- To detect, prevent, and address technical issues
- To comply with legal obligations
We adhere to WhatsApp's privacy policies and do not use information collected through our chatbots for marketing purposes, even in agent messages.
4.3 Data Deletion Requests
You have the right to request deletion of your personal data. To exercise this right, please contact us at smplifiassistant@gmail.com with the subject line "Data Deletion Request".
Upon receiving your request, we will:
- Verify your identity
- Delete your personal data from our active systems within 30 days
- Ensure data is removed from backups according to our regular backup rotation schedule
- Provide confirmation when the deletion process is complete
Please note that some information may be retained for legal or administrative purposes as required by law.
5. Intellectual Property
5.1 Our Intellectual Property
All content, features, and functionality of our services, including but not limited to text, graphics, logos, icons, and software, are owned by us or our licensors and are protected by copyright, trademark, and other intellectual property laws.
5.2 Limited License
We grant you a limited, non-exclusive, non-transferable, and revocable license to use our services for their intended purposes in accordance with these Terms and Conditions.
6. Payment Terms
6.1 Subscription Fees
We offer various subscription plans. The fees for these plans are posted on our Website. We reserve the right to change our fees at any time.
6.2 Billing
If you purchase a subscription, you agree to pay all fees associated with your subscription. You authorize us to charge your designated payment method.
6.3 Refunds
Refunds are provided in accordance with our refund policy, which may be updated from time to time.
7. Disclaimer of Warranties
Our services are provided "as is" and "as available" without warranties of any kind, either express or implied, including but not limited to warranties of merchantability, fitness for a particular purpose, or non-infringement.
8. Limitation of Liability
To the maximum extent permitted by law, we shall not be liable for any indirect, incidental, special, consequential, or punitive damages, or any loss of profits or revenues.
9. Indemnification
You agree to indemnify and hold us harmless from any claims, losses, damages, liabilities, costs, and expenses arising out of or in connection with your violation of these Terms and Conditions.
10. Modification of Terms
We reserve the right to modify these Terms and Conditions at any time. Your continued use of our services after such modifications constitutes your acceptance of the modified terms.
11. Termination
We may terminate or suspend your access to our services at any time, without prior notice or liability, for any reason, including but not limited to improper use of the platform.
Smplifi reserves the right to terminate its relationship with any user account without prior notification following an evaluation of improper or prohibited use of the platform, including violations of WhatsApp's policies or these Terms and Conditions.
12. Governing Law
These Terms and Conditions shall be governed by and construed in accordance with the laws of Mexico, without regard to its conflict of law principles.
13. Contact Information
If you have any questions, concerns, or requests related to these Terms and Conditions, you can contact us at:
Email: smplifiassistant@gmail.com
By using Smplifi, you agree to these Terms and Conditions.